Marina Laduda - Hot Mess — Stanislava Houdkova

Behance  Instagram
Full visual direction and promotional strategy for an alternative pop album titled "Hot Mess". The client of the project is Marina Laduda, a Slovak-American singer/songwriter known for her presence on various talent shows on Czech TV and her performances around Prague. The goal is to communicate her debut album and her story to a new potential audience and to establish her as a musician by combining graphic design and music marketing principles. The project reaches from album visuals, logo, website and promotional materials to a music marketing rollout and social media strategy.

Visual direction
Music marketing