falsche flasche — Mia Ritzer

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We are the „falsche flasche“. The name comes from German and can be translated as "false/fake bottle". So why fake? This brand consists of the idea to sell non-alcoholic alcoholic beverages to teenagers. It may sound wrong to some people, but we stand behind our decision. The decision to save young people from a devastating future. Especially in rural areas, it is common to start drinking at a very young age. This can be detrimental not only to brains that are not yet fully developed, but also to career goals. Also the number of young people who cause accidents through alcohol consumption is increasing. No child or teenager wants to be an alcoholic in the future. So we decided to use reverse psychology to establish an alternative in pub culture. With the falsche flasche, teens have the opportunity to switch to non-alcoholic beverages without attracting attention. We are 100% life with 0% Alcohol.

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